Rich Horwath

Rich served as a professor of management at the Lake Forest Graduate School of Management, where he was consistently ranked a top strategy professor by students. He earned an MBA with Distinction from the Kellstadt Graduate School of Business at DePaul University and has completed postgraduate courses in strategy at the University of Chicago Booth School of Business and the Tuck School of Business Administration at Dartmouth College. He resides in Barrington, Illinois.

Rich Horwath – Strategic Thinking Pioneer & Bestselling Author

Rich Horwath is the founder and CEO of the Strategic Thinking Institute, a think-tank dedicated to helping leaders and executive teams “think, plan, and act strategically.” With experience as a former Chief Strategy Officer and strategy professor, he brings a unique blend of real-world expertise and academic rigor to his work. Rich is the New York Times, Wall Street Journal, and USA Today bestselling author of eight books, including Strategic: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence, and Deep Dive: The Proven Method for Building Strategy. He has been described by Chief Executive Magazine as “the world’s foremost expert on strategic thinking” and has been featured in Fast Company, Forbes, and the Harvard Business Review.

 

Rich’s passion for strategy began over 25 years ago when a manager asked, “How can I become more strategic?” That moment inspired him to build a framework that guides leaders from tactical firefighting to proactive strategy-making. Since then, he has helped more than a quarter million leaders globally to sharpen their strategic mindset and capabilities

Signature Speech Topics

  • Be Strategic or Be Gone – A dynamic session that introduces the three core disciplines of strategic thinking: Acumen (insight), Allocation (prioritizing resources), and Action (focused execution).

  • Deep Dive: Becoming a Truly Strategic Leader – A practical, five-step method to translate abstract strategy into concrete, executable action plans, helping organizations avoid failure from poor planning.

  • Competing on Excellence – Explores how to consistently outperform competitors by embedding a mindset of “deviation from the norm” and sustained excellence.

  • Strategy Unplugged: From Zero to Strategy in 60 Minutes – A fast-paced session that demystifies strategy by clarifying common myths, defining key terms, and equipping audiences to begin strategic planning immediately.

  • Strategy for You: Applying Strategy to Your Life – Translates business strategy principles into personal growth tools, bridging the gap between professional success and personal fulfillment.

Speech Video