All posts in Advertising

Jerry Simmons

By admin | 10/2011 | Advertising, BUSINESS, Communication, Marketing, Publishing | Comments Off

Jerry D. Simmons is the foremost expert on the importance of content marketing and digital publishing as a way to expand business and attract new customers. His typical clients are searching for creative ways to market their business through the creation and use of digital content. Jerry provides guidance in the development, packaging and marketing of digital content through electronic publishing and social media. He is an expert in print publishing and uses his experience to guide businesses in the use of digital content in marketing. Read more…

Kelly McDonald

By admin | 10/2011 | Advertising, Authors, BUSINESS, Communication, Consumer Trends, Customer Service, Demographics, Diversity, E-Commerce, Future Trends / Futurists, Generation X and beyond, Marketing, Public Relations, Retail, Social Media | Comments Off

Kelly McDonald is a nationally recognized marketing and communications expert who speaks on how to grow business with effective marketing techniques and how to connect with others to form relationships that are constructive and effective in business. She was named #1 on the list of “26 Hot Speakers” by Successful Meetings magazine and delivers up-to-the minute marketing advice for today’s diverse, dynamic marketplace. McDonald shares marketing insights and teaches tangible strategies and tactics for cultivating diverse consumers emotionally, rationally and with cultural relevance. Read more…

Bruce Himelstein

By admin | 03/2011 | Advertising, Branding, BUSINESS, Consumer Trends, Customer Service, Hotel/Restaurant/Hospitality, Leadership, SALES / MARKETING | Comments Off

Recognized as one of today’s top sales and marketing innovators, Bruce Himelstein is credited with leading the recent revitalization of the The Ritz-Carlton Company brand. A 37-year veteran of the hospitality industry, his career evolved from a humble beginning when, right out of college, he became bellman at the Americana Hotel in Albany, New York, and continued to his being named corporate vice president of sales and marketing for The Ritz-Carlton Hotel Company in 2002, following nearly 30 years with Marriott.
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Rick Barrera

By admin | 03/2011 | Advertising, Authors, Branding, BUSINESS, Change, Customer Service, E-Commerce, Future Trends / Futurists, Marketing, Sales Skills, Sales Strategy, Sales Techniques | Comments Off

Rick Barrera is a nationally acclaimed speaker, marketing consultant and author, known throughout the Fortune 500 for his extraordinary speaking ability and his unique approach to brand building. His research on the strategies used by breakthrough brands like Starbucks, Chico’s, Yellowfreight, Lexus, Tivo, and Google will change your thinking about marketing forever.

Rick has helped hundreds of companies re-design their systems and implement a holistic approach to serving customers. His impressive client list includes Abbott Labs, AutoZone, Bayer, Caterpillar, IBM, Intel, Merrill Lynch and Verizon. Read more…

Tony Little

By admin | 01/2011 | Advertising, Authors, BUSINESS, CELEBRITIES, Celebrities / Media Personalities, Fitness, HEALTH / WELLNESS, Healthcare, Inspiration, Marketing, Motivation, Motivation - Non Sports, Personal Development, Sales, SALES / MARKETING | Comments Off

Tony Little is an American television fitness personality and businessman, best known for his fitness infomercial products. Little is a certified personal trainer and identifies himself as “America’s Personal Trainer”. He is known for his over-the-top, enthusiastic personality and long blonde ponytail. Four of Little’s favorite catchphrases are “You can do it,” “It’s technique!” “Always believe in yourself” and “Conceive, Believe and Achieve”. Little’s infomercials have generated more than $4 billion in sales globally. Little averages about 6,000 hours a year on TV. Read more…

Sergio Zyman

By admin | 01/2011 | Advertising, Branding, BUSINESS, Consumer Trends, Customer Service, Diversity, ECONOMY, Innovation, Marketing, SALES / MARKETING, Strategic Planning | Comments Off

“Selling more stuff, to more people, for more money” defines marketing success for Sergio Zyman, the man who put the fizz back in Coca-Cola’s fortunes. World renowned as chief marketing officer for The Coca-Cola Company, Zyman returned the corporation to market-giant status and was named one of the three great pitchmen of the 20th Century by TIME magazine. A candid, charismatic contrarian, Sergio Zyman offers audiences practical proof—and matching strategies—that marketing goals must drive corporate action. Read more…